The next step in herb/o/logy’s evolution was to add a men’s line.
We decided to have two separate men’s lines in honor of my two boys. My children are polar opposites in everything! The older one has always been stoic, straight forward and a hard worker. I remember when he could barley walk, I came into the living room to find my alarm clock completely taken apart. Of course I didn’t find humor in it then but I do now! He always wanted to know how everything worked!
My younger son is very different he is more of a thinker and always has been a little sponge. He likes all things name brand and likes to look good! Even going to work, he always takes a shower first ( he works in a dog rescue). When he was little I took him shopping for a new outfit to wear out to dinner with my parents. We went into the dressing room to try on his little pants and shirt. He then hands out the shirt and says ” it’s the wrong blue mom!” Well that got the entire dressing room laughing.
So it only made sense to launch two different men’s line one for each boy.
Grit is for the hard working man not afraid to get his hands dirty. He is sweet, loving and always willing to lend a hand to someone in need. With those traits in mind we came up with several products. Mariner is a tough grease buster for your hands made with organic coconut oil and brine solution reminiscent of the sea. Steel is made with cocoa butter and goats milk to help nourish your skin from a hard days work. Grit also includes a degreaser hand cleaner (Walnut Workman), herb/o/logy style.
Debonair is for the sophisticated man, possessing natural iconic elegance – and who likes to look good no matter what the occasion. He is intelligent, forward thinking with a caring global vibe.We developed some high end soaps with his personality in mind.
Tuxedo is for a night out on the town, it’s elegant high gloss exterior paired with a warm notes with a hint of leather, no after shave is required for this experience. Sultan with it’s exotic scent and granite look is sure to please the sharpest dressed man. We added some mustache wax to finish up the look for the night out on the town.
For both lines we have included a shave experience that cannot be beat! We have made some moisturizing shaving pucks for that old fashion shave experience which will leaves your skin smooth and moisturized.
Which man are you? I’ll bet your a little of both!
See you on the garden path